Problem: BAME actors aren’t given proper representation in main-stream entertainment.
Insight: Many shows based in New York have all white casts, despite it being one of the most ethnically diverse cities in the world.
Solution: Use ‘Deepfake’ technology to show what TV series would look like if the cast reflected the proportional ethnic diversity within the place it is set.
We will advertise our short-form content on the Netflix landing page.
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